Athletica
Female athletes are familiar with the stigmas that that come with wearing makeup while participating in athletics. Whether they’re on the court, field, gym, wearing makeup can unfortunately be seen as an indicator that an athlete isn’t serious about her game. This unfair judgement needs to be changed. Athletica, a new brand of high performance sport makeup, provides products that hold up during workouts and competitions. It’s time to change how we see makeup’s relationship to sports!